How it works
Find what you want
Search for the item you want to save for; a pair of designer heels, sunglasses, or a new comfy couch, you name it.
Choose a savings plan that works for you
Based on the price, we’ll suggest a daily or weekly savings plan. Feel free to change the date or amount, Reel will do the math for you. Even $1 a day goes a long way.
Link your bank account
Securely connect your account, and Reel will start saving for you. We offer over 60 banking institutions.
Save up, then own it
Save while we keep track of the price. The better the deal, the less you need to save, and the sooner we can buy it for you. Easy breezy.